#sports AFL on the verge of signing RICHEST TV deal in the history of Australian sports

#sports AFL on the verge of signing RICHEST TV deal in the history of Australian sports

#sports AFL on the verge of signing RICHEST TV deal in the history of Australian sports

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AFL on the verge of signing RICHEST TV deal in the history of Australian sports, with bidding battle between networks set to ship monster broadcasting settlement value over $2.5billion

  • AFL on the verge of agreeing new broadcasting deal value over $2.5billion
  • The new deal is predicted to run between 2025 and 2029
  • According to experiences, Nine has tabled a $500million-a-year provide to the AFL
  • Seven and Fox Sports are the incumbent holders of the broadcasting rights
  • Nine holds free-to-air rights to NRL video games, however Fox has the streaming rights  

The AFL is reportedly on the verge of signing the richest broadcasting deal in the history of Australian sports.

A five-year deal value north of $2.5billion could possibly be introduced as early as this week, after Nine determined to push its chips firmly to the center of the desk with a $500million-a-year provide.

According to the Herald Sun and the Sydney Morning Herald, the broadcaster’s blockbuster provide may pressure the hand of rivals Seven and Fox Sports – the present incumbent holders of AFL rights.

The AFL is on the verge of signing the richest broadcasting deal in the history of Aussie sports

The AFL is on the verge of signing the richest broadcasting deal in the history of Aussie sports

The three events put ahead their affords in a silent public sale on Monday night time, with a proper announcement anticipated earlier than the weekend.

The report claims that Seven and Fox Sports are working in partnership to safe a brand new deal with the AFL, however it’s understood the former might must elevate its provide by roughly $200million.

The present broadcasting deal kicked in at the starting of the season and can run by way of to the finish of the 2024 marketing campaign and is value simply quick of $950million.

The new deal, in the meantime, is predicted to run for 5 seasons between 2025 and 2029 and can considerably increase the bar from a monetary standpoint.

Channel Seven has jointly held the AFL broadcasting rights since 2006

Channel Seven has collectively held the AFL broadcasting rights since 2006

While Fox Sports has been on board since 2001 and holds most of the streaming rights

While Fox Sports has been on board since 2001 and holds most of the streaming rights 

The AFL final signed a long-term broadcasting deal in 2015, when it penned a six-year settlement value $2.5billion. 

Key in Nine’s resolution to enter the fray is the broadcaster’s resolution to revive its streaming service Stan, which at the moment holds the rights to rugby union and tennis. 

Nine holds free-to-air broadcasting rights to NRL video games till the finish of the 2027 season, however was pipped to the submit by Fox Sports final yr for the streaming rights.

The latter prolonged its deal with the NRL for streaming rights till 2027 and there is an acceptance inside Nine that competing with Fox Sports requires touchdown streaming rights to 1 of the two massive codes.

The new broadcasting deal will be the last negotiated by outgoing AFL CEO Gillon McLachlan

The new broadcasting deal will probably be the final negotiated by outgoing AFL CEO Gillon McLachlan

As half of their present deal, Seven and Fox Sports have an settlement to separate the streaming rights with Fox retaining unique rights on Saturday matches, whereas 7 Plus is allowed to stream a sure quantity of video games. 

As viewing habits proceed to vary, streaming service have grown to be immensely necessary components of dialogue for broadcasters and for main codes.

In June, the Australian Communications and Media Authority reported that the quantity of folks watching on-line subscription video companies exceeded that of folks watching free-to-air tv.

The new deal will probably be the final negotiated by outgoing AFL chief govt Gillon McLachlan, who is set to cement his legacy by securing a ground-breaking settlement. 

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